Ice Block Production In Nigeria; The Feasibility Report.

The epileptic power supply from PHCN is still a major problem in Nigeria. This situation has slowed down a lot of businesses and made such businesses stumble while for some other businesses, it has been a boom for them.

The later are those involved in the sales of generator and those involved in alternative power supply etc

Another business which is also taking advantage of the falling power level is the Ice Block making business.

Considering the fact that we live in a country located in one of the hottest regions of the world, and our economy is such that majority of our people get involved in hard labour to make ends meet, Ice Block business is very indispensible. Also, the hectic traffic situation in some parts of the country like Lagos {where our proposed business would be situated} makes a lot of people to yearn for chilled drinks, beverages and water regularly.

Ice Block is a product developed to provide cold effects to otherwise warm or lukewarm packed water, soft drink, wine or fruit juice products with the intent to give the consumer the pleasure of taking such fluids chilled or cold. With the increase in the number of packaged water and carbonated soft drinks in the market, Ice Block would make these products more enjoyable.

The installed capacity of the proposed business is 100 blocks per day.

Table of Contents

EXECUTIVE SUMMARY Business Overview 1.1 Description of the Business 1.2 Vision and Mission Statement 1.3 Business Objective 1.4 Value Proposition 1.5 Critical Success Factor of the Business 1.6 Current Status of Business 1.7 Description of the Business Industry 1.8 Contribution to Local and National Economy Marketing Plan 2.1 Description of product 2.2 Product Packaging and delivery 2.3 The Opportunity 2.4 Pricing Strategy 2.5 Target Market 2.6 Distribution and Delivery Strategy 2.7 Promotional Strategy 2.8 Competition Production Plan 3.1 Description of the Location 3.2 Raw Materials 3.3 Production Equipment 3.4 Production Process 3.5 Production Cost 3.6 Stock Control Process 3.7 Pre-Operating activities and expenses 3.7.1 Operating Activities and Expenses 3.8 Milestones Organizational and Management Plan 4.1 Ownership of the business 4.2 Profile of the promoters 4.3 Key Management Staff 4.3.2 Management Support Units 4.4 Details of salary schedule Financial Plan 5.1 Financial Assumption 5.2 Start up Capital Estimation 5.3 Source of Capital 5.4 Security of Loan 5.5 Loan Repayment Plan 5.6 Profit and Loss Analysis 5.7 Cashflow Analysis 5.8 Viability Analysis Business Risk and mitigation factor 6.1 Business Risks 6.2 SWOT Analysis

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